HOW-TO: Tag Social Media Links for Google Analytics

See on Scoop.itShare Some Love Today

In our website we estimate that more than half of visits from Twitter are shown as direct traffic. As you can see from the image, when we had a peak in Twitter then direct traffic grew more than referrals and we saw only 8 percent of visitors coming from Twitter. To find out more about this read Thomas Baekdal’s Don’t Trust Your Social Referral Data.

However there’s a way to register those visits as non-direct if you add special Google Analytics tags to the original link. Below is the link tagging tool that lets you tag all the links you put into social channels. This ensures that you know where visitors are coming from.

dj Goddessa‘s insight:

****

See on www.dreamgrow.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: